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EV's Insights

Everything you read in this series comes straight from my brain, my experience, and my probably-too-strong opinions about things. It does not reflect the views, positions, or carefully worded communications strategies of any organization I work with or for. They have their own voices. This one's mine.

Work with EV the way that makes sense for you

SaaS moves fast. Water and energy deals take years. Life sciences procurement is its own universe. I structure engagements to match your sales cycle, your stage, and your actual urgency.

Project Sprint

Defined scope, clear deliverable, fixed timeline. A pitch deck before your Series A. A proposal before the RFP deadline. A Salesforce buildout before Q1 kickoff. Fast and focused.

Monthly Retainer

Ongoing GTM support embedded in your rhythm, proposals, coaching, AI activation, and content without the overhead of a full-time enablement hire. The right model for growing SaaS and XaaS teams.

Fractional / LOA Backfill

Enablement leadership, part-time or interim. Covers parental leave, medical LOAs, or the gap between "we need someone" and "we've hired someone." No search timeline, no equity negotiation.

Workshop / Training

Custom half-day or full-day training for sales, GTM, or cross-functional teams. SaaS demo skills, XaaS value selling, AI tool adoption, proposal writing. Never off-the-shelf, never generic.

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